I’m shahaf, and I create
Meaningful Experiences
Through Design
Good Old Days- Worth Believing In
Good Old Days- Worth Believing In
Buying vintage online means trusting something you'll never touch before it arrives. Good Old Days was built to earn that trust screen by screen, turning one of one pieces into purchases people feel good about making.
explore projects
8 min read

Basic Elements- Where Finance Finally Breathes
Basic Elements- Where Finance Finally Breathes
Every finance lead has felt it, the dread of opening a dashboard that hides more than it shows. This one doesn't. Six screens, one connected system, built from the ground up so every number has context and every decision has a place to land.
explore projects
11 min read

Ascension- A Travel Agent That Never Logs Off
Ascension- A Travel Agent That Never Logs Off
Booking a trip shouldn't feel like managing five apps at once. Ascension rebuilds the entire journey, from first search to final boarding pass, into one experience that has your back the whole way through.
explore projects
7 min read

Tales- The Book Club That Never Closes
Tales- The Book Club That Never Closes
Somewhere between your commute and your group chat, there's a book club waiting to happen. Tales brings solo listening and real community into one app, built so you can talk about what you just heard without ever finding out how it ends.
explore projects
9 min read

Hi There!
I'm Shahaf, a designer from Berlin. I've spent the last 8 years designing for marketing and product teams, across fintech, early stage startups, and businesses in a range of industries. After a chapter as a freelancer, I'm looking for what's next, excited to bring that range into a team again.
What do I do
I help teams spot the business opportunity hiding inside a hard problem from user research and design strategy for UX architecture and UI design. I take products from first concept to something ready for market across both web and mobile. I stay close to the process end to the end so nothing gets lost between the thinking and the screen.
LET'S WORK TOGETHER
LET'S WORK TOGETHER
LET'S WORK TOGETHER
@shahaf
contact@shahaf.com
I’m shahaf, and I create
Meaningful
Experiences
Through Design
Good Old Days- Worth Believing In
Buying vintage online means trusting something you'll never touch before it arrives. Good Old Days was built to earn that trust screen by screen, turning one of one pieces into purchases people feel good about making.
explore projects
8 min read

Basic Elements- Where Finance Finally Breathes
Every finance lead has felt it, the dread of opening a dashboard that hides more than it shows. This one doesn't. Six screens, one connected system, built from the ground up so every number has context and every decision has a place to land.
explore projects
11 min read

Ascension- A Travel Agent That Never Logs Off
Booking a trip shouldn't feel like managing five apps at once. Ascension rebuilds the entire journey, from first search to final boarding pass, into one experience that has your back the whole way through.
explore projects
7 min read

Tales- The Book Club That Never Closes
Somewhere between your commute and your group chat, there's a book club waiting to happen. Tales brings solo listening and real community into one app, built so you can talk about what you just heard without ever finding out how it ends.
explore projects
9 min read

Hi There!
I'm Shahaf, a designer from Berlin. I've spent the last 8 years designing for marketing and product teams, across fintech, early stage startups, and businesses in a range of industries. After a chapter as a freelancer, I'm looking for what's next, excited to bring that range into a team again.
What do I do
I help teams spot the business opportunity hiding inside a hard problem from user research and design strategy for UX architecture and UI design. I take products from first concept to something ready for market across both web and mobile. I stay close to the process end to the end so nothing gets lost between the thinking and the screen.
LET'S WORK TOGETHER
LET'S WORK TOGETHER
LET'S WORK TOGETHER
@shahaf
contact@shahaf.com
I’m shahaf, and I create
Meaningful Experiences
Through Design
Good Old Days- Worth Believing In
Buying vintage online means trusting something you'll never touch before it arrives. Good Old Days was built to earn that trust screen by screen, turning one of one pieces into purchases people feel good about making.
explore projects
8 min read

Basic Elements- Where Finance Finally Breathes
Every finance lead has felt it, the dread of opening a dashboard that hides more than it shows. This one doesn't. Six screens, one connected system, built from the ground up so every number has context and every decision has a place to land.
explore projects
11 min read

Ascension- A Travel Agent That Never Logs Off
Booking a trip shouldn't feel like managing five apps at once. Ascension rebuilds the entire journey, from first search to final boarding pass, into one experience that has your back the whole way through.
explore projects
7 min read

Tales- The Book Club That Never Closes
Somewhere between your commute and your group chat, there's a book club waiting to happen. Tales brings solo listening and real community into one app, built so you can talk about what you just heard without ever finding out how it ends.
explore projects
9 min read

Hi There!
I'm Shahaf, a designer from Berlin. I've spent the last 8 years designing for marketing and product teams, across fintech, early stage startups, and businesses in a range of industries. After a chapter as a freelancer, I'm looking for what's next, excited to bring that range into a team again.
What do I do
I help teams spot the business opportunity hiding inside a hard problem from user research and design strategy for UX architecture and UI design. I take products from first concept to something ready for market across both web and mobile. I stay close to the process end to the end so nothing gets lost between the thinking and the screen.
LET'S WORK TOGETHER
LET'S WORK TOGETHER
LET'S WORK TOGETHER
@shahaf
contact@shahaf.com